Or PM and PMM (a.k.a. product marketing management)
Great post. You have a lot of great external customer examples. Internal marketing is also so huge. Adoption (unless your users have no choice) can be overlooked and should definitely be at top of mind when you’re shipping the internal products.
Great post. You have a lot of great external customer examples. Internal marketing is also so huge. Adoption (unless your users have no choice) can be overlooked and should definitely be at top of mind when you’re shipping the internal products.